Growth Marketer (SEA)
Alan
🐼 Who we are
At Alan we are on an important mission to empower everyone to live a longer, healthier life. Our goal is to extend the quality years of life expectancy for everyone.
We are empowering our members to live a longer and healthier life with a ‘one-stop health partner’ model seamlessly integrating insurance, prevention, affordable care access and well-being services. We are redefining healthcare by being both a health insurer and a provider, creating the most member-centric experience in a vast market. We go above and beyond for our members and companies to overcome the day-to-day health obstacles and our product is built to address the biggest pain points they face. With Alan, you’re never al
We partner with 30,000+ companies, with 700K+ members, and cumulate €500M+ and growing ARR.
The team is 600+ people, and we operate in France 🇫🇷, Spain 🇪🇸, Belgium 🇧🇪, and Canada 🇨🇦.
🤘 How we do it ?
People joining Alan are often surprised and delighted by our innovative working method. We have a set of cultural values that guide our approach to work, such as:
Mission is the Boss: We have a mission-first focus with long-term thinking, where all employees act as owners seeking the company's success above all else.
Member & Customer-led: We are obsessively focused on solving customer problems and creating delightful experiences while building trust.
Excellence like Athletes: We maintain high standards and talent density, using the Keeper Test to ensure exceptional performance.
Enlightened Despots: We combine distributed ownership with accountability, empowering decision-makers while maintaining responsibility.
Radically Transparent: We ****make information accessible and written-first, promoting async communication while protecting sensitive data.
Kind, Methodic Optimists: We collaborate genuinely without ego, support teammates, and maintain positive intent while assuming the best.
Empathetic Challengers: We give direct feedback with empathy, praise strengths, and focus on growth through candid communication.
Bold & Creative Contrarians: We think differently to achieve greatness, challenge expertise with first principles, and embrace calculated risks.
Disciplined Executors: We focus on making good decisions quickly, maintain accountability, and break down problems into manageable pieces.
Fight for Simplicity: We eliminate unnecessary processes, stay concise and articulate, and maintain smart frugality while solving problems pragmatically.
⭐ Context ⭐
Alan's digital distribution, both for companies and individuals (freelancers, retirees, etc.), is experiencing strong growth (+45% annually), and we are planning for even more impressive growth in the coming years thanks to a strong brand and innovative distribution.
We are looking to scale our paid acquisition efforts by bringing in a dedicated expert to own and optimize one of our paid marketing channels.
⭐ Your mission ⭐
Your objective is to scale Alan's paid acquisition efforts through:
Ownership and optimization of our SEA channel
Development of targeted campaigns for specific customer segments
Creation and testing of ad creatives, messaging and landing pages
Data-driven optimization of campaign performance and ROI
Collaboration with design and content teams for asset creation
Management of budget allocation and performance tracking
Testing and installing new channels (Display, YouTube) as lever of conversion
⭐ If you have some of the following, you may be a great fit ⭐
1-3 years experience in paid marketing or growth roles
Proficiency in at least one major ad platforms (Google Ads, Facebook Ads, LinkedIn Ads)
Strong analytical and data-driven approach
Experience in campaign creation, optimization and budget management
Ability to work autonomously and take ownership of projects
Creative mindset with test-and-learn approach
Fluent in French
B2B experience is a plus
⭐ What makes this role exciting ⭐
Full ownership of a key paid acquisition channels
Opportunity to drive growth in a fast-scaling environment
Autonomy to test and implement new strategies
Close collaboration with cross-functional teams
Impact on company's growth objectives
🙌 Perks & Benefits
At Alan, we believe that being in good health is a basic need, and it starts with our employees. This is why Alaners are provided with a stimulating environment and perks ensuring they are happy, efficient and spend only high-quality time with co-workers.
Therefore, we offer:
Fair rewards. Generous equity packages complement your base salary, for permanent contracts only.
Flexible Office. Amazing office space at our HQ, sponsored co-working hubs or a full-remote experience with home office equipment sponsorship, we want you to live where you’re the happiest.
All the tools you need. Top of the range equipment: Macbook Pro, keyboard, laptop stand, monitor, and Bose noise-canceling headphones.
Flexible vacation policy and flexible working hours. Organize your time as you wish.
Delightful healthcare insurance. Extremely comprehensive health insurance - 100% of the contribution covered by Alan for you and your family, for permanent contracts only.
Transport. Country-specific commuter benefits.
Learning & Training opportunities. A highly flexible Training policy free books and budget to attend and speak at conferences if the opportunity arises.
Parental leave. Extended parental leave for all new parents, for permanent contracts only.
Important note: we hire people not roles.
After reading this job description, if you feel like you don’t have all the necessary prerequisites but that it matches where you are now or what you'd like to grow into in your next position, we encourage you to apply!
Not everybody will enter our recruitment process, but all, no matter how underrepresented, should feel free to apply as it can only bring learnings or success.
🔖 Check out our About Alan and Career pages, as well as our Medium, blog and Glassdoor page for more info.
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