Marketing Operations Lead
Albert Invent
About Albert Invent
Albert‘s mission is to Digitalize the World of Chemistry, using data and machine learning to drastically accelerate the invention of new materials. We are looking for individuals to join our strategy team to shape and execute our value creation strategy. If you're passionate about cutting-edge technology and love working in a fast-paced startup culture, we want you on our team!
Why Albert
- We have a huge impact. Albert is a small team with a big reach. Our Platform facilitates the invention of materials for tens of thousands of companies and hundreds of thousands of applications - from coatings used on rockets to adhesives used in electric vehicles to 3D printed medical devices.
- We love distributed teams. Albert’s home-base is in the Bay Area, but we have multiple offices and employees sprinkled around the globe. In fact, over 50% of our employees work outside of California! An international remote culture is in our DNA.
- We care about you. Albert works hard to create a positive environment for our employees, and we think your life outside of work is important too. We work hard and we play hard.
- We value diversity. Growing and maintaining our inclusive and diverse team matters to us. We are committed to being a company where our employees feel comfortable bringing their authentic selves to work and have the ability to be successful -- every day.
- We’re always looking for humble, sharp, and creative folks to join the Albert team. If you think you might be a fit please apply!
About the Role
As Marketing Operations Lead, you’ll own our entire marketing tech stack, pipeline architecture, and analytics engine. This includes hands-on ownership of Hubspot (and any future CRM/Marketing Automation systems such as Salesforce), end-to-end lead routing, campaign performance reporting, and email marketing execution. You'll be key in helping us scale our marketing programs with clarity, speed, and impact.
You’ll be the primary partner to Sales Operations to ensure smooth lead handoff and clear attribution throughout the funnel.
Key Responsibilities
- Own and optimize Hubspot: workflows, campaign setup, lead scoring, segmentation, and email execution
- Own and optimize any new systems that we may adopt or transition to in the future, including Salesforce
- Define and maintain lead routing logic and lifecycle stages in close collaboration with Sales Ops
- Implement and maintain marketing performance dashboards, campaign tracking, and multi-touch attribution
- Build and document repeatable processes for campaign execution, reporting, and optimization
- Lead marketing data integrity initiatives to ensure trustworthy reporting
- Support digital campaign tracking (Google Ads, LinkedIn, etc.) and web analytics in partnership with growth and content teams
- Collaborate closely with the Sales Ops team to align metrics, tech, and GTM processes
Required Experience
- 4+ years of experience in Marketing Operations at a B2B SaaS startup, ideally in a high-growth environment
- Proven experience building and owning Hubspot (or equivalent MAP) and Salesforce ideally from the ground up
- Experience in lead management and routing systems in sync with sales
- Deep understanding of multi-touch attribution models and funnel analysis
- Strong data orientation: can design, analyze, and present marketing performance reports
- Comfortable with campaign operations across channels including email, digital ads, and web
- Experience integrating various marketing systems with CRMs
Nice to Have
- Experience managing MarTech transitions, especially to Salesforce Marketing Cloud
- Basic knowledge of JavaScript, HTML/CSS for marketing-related web updates
- Hands-on experience with tools like Google Tag Manager, Looker, Segment, or similar