Cato Networks is a channel-first company. We leverage our growing ecosystem of partners (Resellers, service providers, system integrators, technology service distributors, etc.) to support our hyper-growing business. Our channel-first mentality drove us to develop a world-class partner portal that serves thousands of users worldwide, an effective partner program, and a unique channel value proposition.

Our growing channel marketing team is responsible for all aspects of Cato channel engagement and interaction, including partner acquisition, onboarding, campaigns, promotions, enablement, outbound and inbound communication, and more.

Responsibilities:

• Lead integration of new Partner Portal with Cato IS team for the Channel Marketing organization.

• Drive channel marketing programs to support all regions globally, ensuring alignment with company objectives and partner growth.

• Develop and implement channel marketing programs at scale that align with company objectives and drive Channel Partner growth.

• Collaborate with regional channel stakeholders to ensure consistency and effectiveness of programs across all regions.

• Oversee partner portal marketing processes, campaigns, and content, ensuring they meet partners’ needs and support business objectives.

• Utilize data analytics to inform marketing strategies, track performance, and optimize campaigns.

• Monitor and analyze program performance, providing insights and recommendations for continuous improvement.

• Coordinate with other marketing teams to create and leverage compelling in-house marketing tools (ABM, content syndication, targeted campaigns), program content, and resources.

• Develop and manage programs budget, ensuring efficient allocation of resources.

• Build and optimize channel marketing processes within information systems to efficiently support business needs and maintain high partner experience.

Requirements:

• B.A or equivalent university degree (MBA advantage)

• 5-10 years of experience in marketing operations/sales operations experience

• Experience in initiating and driving (A-Z) marketing activities with clear goals/KPIs

• Experience in managing cross-organizational projects

• Hands-on experience with marketing automation platforms such as SFDC, Marketo and Hubspot

• Experience in partner marketing programs/partner portal implementation – a plus

• An outstanding team player

• Creative thinking

• Strong analytical skills, high excel proficiency

• Strong presentation and storytelling skills

• Proficient in Vertical campaigns

• Available during EST business hours

• Reporting to Director of Marketing Operations & Analytics Director. The ideal candidate will be a self-driven and ultra-organized individual.