Sales Development Representative
Dirac
About the Company
Dirac is on a mission to reindustrialize The West. American manufacturing is broken—burdened by inefficiency, bureaucracy, and outdated processes. We are pioneering Model-Based Manufacturing, where context-aware production planning informs design in real-time—eliminating the disconnect between engineering and manufacturing. Our platform automates what can be automated and captures tribal knowledge where automation falls short, creating a seamless system for building at scale. We're building the tools modern manufacturers need to move faster and build better, the pillars of a more abundant future.
We are a mission-driven company of world-class engineers and operators with a culture of high trust, high agency, and high autonomy.
About The Role
The SDR is the front line of Dirac’s sales engine. You’ll focus on cold outreach, lead qualification, and booking discovery meetings. Your success is measured by the number of sales-qualified leads (SQLs) you generate that convert into real opportunities. If you love prospecting, engaging decision-makers, and teeing up high-value conversations, this role is for you.
Responsibilities
- Execute 50+ outbound touches per day across email, calls, and LinkedIn.
- Book 12–15 SQL meetings/month with target accounts.
- Qualify inbound and outbound leads, ensuring alignment with ICP (ideal customer profile).
- Maintain a 30–40% conversion rate from meetings booked to qualified opportunities.
- Partner with Account Executives to ensure smooth handoff and follow-up.
- Track activity and pipeline progression in CRM with accuracy.
- Collaborate with marketing to test messaging and improve campaign effectiveness.
- Continuously refine outreach sequences to optimize connect and conversion rates.
What We’re Looking For
- Demonstrated ability to hit or exceed activity/SQL quotas.
- Strong written and verbal communication skills; comfortable on the phone and in cold outreach.
- Curious, coachable, and motivated to break into B2B SaaS sales.
- Resilient—comfortable with rejection and able to push through to hit goals.
- Interest in manufacturing, industrial technology, or software is a plus.
Equal Opportunity Employer
Dirac is an Equal Opportunity Employer; employment with Dirac is governed on the basis of merit, competence and qualifications and will not be influenced in any manner by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.
Location & Travel
This role is fully in-person at our NYC office.
Eligibility
Employment is restricted to U.S. Persons as defined by ITAR (22 CFR §120.15)
Benefits:
- Health, Dental, Vision Insurance: Comprehensive coverage to ensure you and your family stay healthy.
- Generous Paid Time Off: Enjoy flexible, high-trust PTO and sick leave.
- Stock Options: Participate in our success with a generous stock option plan.
- Commuter Benefits (NYC): Save on transportation costs with our commuter benefits program.