Brand Designer
Hut 8
ABOUT HUT 8
Imagine the ultimate destination for those who want to work at the cutting edge of technology, energy, and infrastructure. Hut 8 is on a mission to build and operate some of the world’s largest data centers for next-generation computing workloads, including AI, Colocation, Cloud, and Bitcoin Mining. We are proud to offer interesting and challenging opportunities for individuals who want to build teams, solve problems, and make an impact from day one. If you’re an ambitious individual looking for a career that is as rewarding as it is challenging, you’ve come to the right place.
ABOUT THE ROLE
We are looking for a highly skilled, sophisticated Brand Designer to lead brand design for two distinct brands:
- Hut 8 – A capital-markets-facing digital infrastructure platform that demands refined, institutional visual execution.
- American Bitcoin (ABTC) – A newly launched, retail-facing Bitcoin brand where design must be fast-moving and culturally relevant.
Reporting to the Vice President of Corporate Strategy, the Brand Designer will join a team responsible for shaping and executing high-stakes, market-facing communications. This role requires exceptional aesthetic judgment, a high bar for technical quality, and the ability to work fluidly across different visual languages. You will be responsible for delivering work that is original, elevated, and non-derivative. As a key contributor, you’ll play a central role in evolving the Hut 8 identity and defining ABTC’s creative foundation—with significant influence over how both brands are expressed across channels.
This is a hands-on, execution-driven role with high expectations for taste level and output quality.
Some of the key responsibilities you should expect are the following:
- Own the design and production of visual assets across Hut 8 and ABTC, ensuring all output meets a high bar for originality, brand alignment, and technical quality
- Develop and evolve brand systems, including design guidelines, templates, and scalable visual standards, for use across digital, print, merchandise, and motion
- Translate complex financial and strategic information into clear, compelling visual formats (e.g. investor decks, infographics, earnings materials)
- Produce design assets for social media, website, events, product packaging, presentations, and internal tools
- Collaborate with communications, strategy, retail, and external vendors to ensure consistent execution across all touchpoints
- Uphold brand integrity across all content, proactively flagging inconsistencies and recommending refinements
- Manage design workflows, asset libraries, and production timelines with efficiency and attention to detail
- Contribute to creative reviews, offering a high-taste perspective that raises the standard of design across the organization
- Support content production efforts-including photography, short-form video, and motion graphics-when aligned with brand design needs
ABOUT YOU
- Bachelor’s degree in Graphic Design, Visual Communication, Branding, or a related field. Equivalent professional experience will also be considered.
- You bring 3+ years of professional design experience, with a proven ability to lead and execute brand work across a range of formats, audiences, and creative challenges.
- You have a natural passion for design and a sharp eye—you notice the details others miss and care deeply about craft, clarity, and visual impact
- You have exceptional visual taste, with a strong grasp of brand systems and the ability to apply them precisely across channels
- You hold a high standard for technical execution across static and motion formats, and your portfolio reflects polish and originality
- You reject generic design and bring a distinct point of view while still working within brand constraints
- You’re highly adaptable between refined, institutional visual styles and more expressive, culturally relevant creative for consumer audiences
- You excel at data-driven and information design—capable of translating complex ideas, metrics, and financial narratives into clear, compelling visual formats
- You are fluent in tools such as Figma and Adobe Creative Suite; experience in motion/production software (e.g., After Effects, Premiere, Final Cut) is a plus
- You are organized, detail-oriented, and comfortable managing multiple priorities and stakeholders without compromising on quality
- You thrive in execution-heavy environments and take full ownership of delivering excellent creative, start to finish
ABOUT THE WORK ENVIRONMENT
This role is remote or in office at our corporate headquarters in the Brickell area of Miami, Florida. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
WHAT MAKES HUT 8 A GREAT PLACE TO WORK
Hut 8 offers a benefits and wellness program that includes medical, dental, vision, life, and short-term and long-term disability insurance, as well as paid time off. We are proud to invest in building the best team in the industry. At all levels of the organization, we are driven by an entrepreneurial spirit, radical transparency, and relentless growth mentality.
At Hut 8, you will have the opportunity to:
▶ Work with bright, driven peers from a range of educational and professional backgrounds including software development, energy, engineering, entrepreneurship, investment banking, private equity, and management consulting
▶ Design and pitch new products, services, and other initiatives to a leadership team consisting of serial entrepreneurs and seasoned executives and backed by a board of directors consisting of industry veterans of energy, finance, and government
▶ Debate ideas and alternatives in a truly meritocratic setting where the learning curve is steep and the lessons come from both senior and junior members of the team
▶ Build a lifelong network of friends and professional connections at the cutting-edge intersection of technology, energy, and infrastructure