Demand Generation Manager
Lightning AI
Who We Are
Lightning AI is the company reimagining the way AI is built. After creating and releasing PyTorch Lightning in 2019, Lightning AI was launched to reshape the development of artificial intelligence products for commercial and academic use.
Focusing on simplicity, sustainability, modularity, and extensibility, Lightning AI streamlines the lifecycle of machine learning development to expand widespread AI adoption. Its aim is to enable individual and enterprise users to build deployment-ready AI tools without having to hire experts or sink resources into in-house infrastructure.
Lightning AI is a company with offices in New York City, Palo Alto, and London backed by $58.6 million in funding from Coatue, Index Ventures, Bain Capital Ventures, and Firstminute.
Our Values
We are building a company of people that care deeply about the impact of AI on our society. We value:
- Integrity: AI is bound to change how we interact with computers, with each other, and the world—for the better. We are committed to building an inclusive company and developing ethical AI that improves humanity.
- Perseverance: Be bold, take the initiative, and make decisions with confidence. We empower our community, clients, and colleagues to tackle the impossible.
- Curiosity: We are genuinely interested in finding solutions to advance the state of AI research and foster its application in novel products. It's not about whether we can solve the problem, but how.
What we're looking for
We are looking for a Sr. Revenue Marketing Manager with proven experience building and leading initiatives to drive qualified leads into the sales funnel and impact revenue goals. You will be responsible for planning, executing, and optimizing marketing campaigns across multiple channels and programs including email campaigns, SEM/SEO, social, ABM, and webinars. The ideal candidate thrives in a fast-paced, startup environment, and enjoys building strong cross-functional relationships and managing multiple stakeholders to deliver on key outcomes.
As a member of our marketing team, you will report to our Director of Product Marketing, Bruce Lin, and work closely with our sales team to generate demand, nurture leads, and accelerate our pipeline. We want someone that can understand and market to ICPs across both developer and enterprises audiences for B2B products. Palo Alto preferred but open to New York City candidates.
What you’ll do
- Develop and execute scalable campaigns and programs across paid, email, retargeting, content, and other channels to drive qualified leads into the sales funnel
- Drive account-based marketing efforts and campaigns to support outbound sales motions to target accounts
- Work alongside the sales team to optimize lead acquisition and accelerate revenue generation
- Manage and optimize channels, campaigns, and acquisition strategies to nurture leads into active customers
- Scale marketing efforts to generate predictable sales and PLG pipeline
- Measure, analyze, and share campaign and program performance to understand ROI and identify new opportunities
- Build a deep understanding of our target audience and market to inform acquisition strategy
- Partner with event marketing to create and deliver on successful campaigns and events
How we evaluate your candidacy
Our interviews will not only give us insight into your skillset but give you insight into our company.
- Hiring Manager Interview - 30 minutes: The first interview will be an introductory interview with our Director of Product Marketing focused on revenue marketing/demand generation expertise and general marketing craft.
- Virtual Onsite - ~3 hours: You'll have the opportunity to meet with our CEO, COO, Account Executives, Chief of Staff as well as more time with Bruce Lin and walk through approaches for campaign strategies, channel optimization, measurement, sales collaboration, and culture.
- Compensation:
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- Sr. Revenue Marketing Manager: $114,000-$148,000
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Benefits and Perks
We champion equal pay for work of equal or comparable value based on the level of skill, effort, responsibility, and impact of any given role. We use Carta's Total Compensation tool to enable data-driven decision-making around benchmarks, levels, and planning. We are confident that our compensation practices are equitable, explainable, fair, and competitive, and in the spirit of transparency, we provide a compensation bands for each open role.
We offer competitive base salaries and stock options with a 25% one year cliff and monthly vesting thereafter. For our international employees, we work with Velocity Global to pay you in your local currency and provide equitable benefits across the globe.
In the US, we offer:
- 90% monthly premium contributions towards medical and 100% monthly premium contributions towards select dental and vision plans for you and your dependents
- Life and AD&D insurance
- Flexible paid time off plus 1 week of winter closure
- Generous paid family leave benefits
- $500 monthly meal reimbursement, including groceries & food delivery services
- $1,000 home office stipend
- $1,000 annual learning & development stipend
- 100% Citibike membership (NYC only)
- $45/month gym membership
- Additional various medical and mental health services