Job Title: U.K. Marketing Manager – Fixed Term Contract

About Little Freddie:

We make food you'd be proud to eat. We just happen to feed it to babies.

Founded in 2014 by parents Piers and Tas, Little Freddie is an award-winning organic baby food brand specialising in responsibly sourced, delicious and nutritious ingredients. Little Freddie is the UK’s fastest-growing baby food brand with presence in over 15 markets globally & offices in London, HK, Beijing, Shanghai and Shenzhen.

At Little Freddie we go to great lengths to provide the highest quality food so parents can rest assured they are getting nothing but the best tasting, most nutritious food for their babies.

Operating from our central London offices, we manufacture and supply our organic baby food products to retailers both here in the UK and Internationally.

Job Purpose:

Based from our London office, our UK Marketing Manager has a primary responsibility for our UK Marketing strategy, guidelines and activity plans in line with wider business commercial strategy and vision, with a further role in developing our International expansion plans.

Principal Accountabilities & Objectives

· Develop & execute the company’s marketing strategy to achieve budgeted growth targets aligned to the goals of the business, board and shareholders.

· Overall responsibility for the UK brand standards, brand proposition and BCI, ensuring the consistent implementation and optimisation of these.

· Responsible for our 3^rd party Agency relationships to deliver on the marketing strategy goals

· Management of our ‘Big Green Plan’ and ensuring this remains relevant to all stakeholders

· Identify & react to market/competitor opportunities & threats as they arise.

· Work cross functionally to ensure alignment to our brand vision and delivery of our budgeted plans

· Line management responsibility for the Little Freddie Marketing team & ownership of their on-going training and development.

· Work with the wider Little Freddie team to review and help find solutions to market opportunities & threats as they arise.

· Provide the marketing tools and direction to our international markets to continue our global expansion plans.

Skills / Knowledge / Qualifications

• This job requires a high degree of literacy, numeracy, and attention to detail with the successful candidate needing to have the ability to juggle multiple tasks and deliver projects on time

· We are looking for an existing Marketing Manager or an ambitious Brand Manager who can show us they are ready to make the step up.

· Min 5 year’s experience in a relevant Marketing role, ideally in food & drink with a track record of brand building

· Great food knowledge and a passion for food

· Strong leadership and interpersonal skills

· A start-up/ SME mind set, ability to react and adapt to environment with high degree of change & pace

· Budgetary control

· Be computer literate including Word, Excel and PowerPoint

· A well organised individual with excellent communication skills as the role will involve dealing with contact all over the world

· People management and people development

What we offer in return:

· Competitive salary

· 25 days holiday exclusive of bank holidays

· AVIVA Private Medical Insurance

· Matched Pension scheme up to 5%

· Flexible working

· 2 days annually for volunteering

· Free baby food for you, friends & family

At Little Freddie, we do not discriminate on the basis of sex, religion, age, race, colour, ethnicity, disability, sexual orientation, national origin, marital status or any other status or class protected by applicable law. We apply this policy and outlook when it comes to recruitment, hiring, onboarding, training, compensation, promotions and development, benefits and all other terms and conditions as applicable.