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Senior Paid Platforms Specialist (Paid Search)-German Fluency is required



Marketing & Communications
Madrid, Spain
Posted on Wednesday, May 22, 2024

Strength in Trust

OneTrust unlocks the full potential of data and AI, securely and responsibly. Our platform enforces the secure handling of company data, empowering organizations to drive innovation responsibly while mitigating risks. With a comprehensive suite of solutions spanning data and AI security, privacy, governance, risk, ethics, and compliance, OneTrust enables seamless collaboration between data teams and risk teams to enable rapid and trusted innovation. Recognized as the market leader in trust, OneTrust boasts over 300 patents and serves more than 14,000 customers globally, ranging from industry giants to small businesses.

The Challenge

We are looking for a Senior Digital Marketing Specialist to join the OneTrust Digital Marketing team. Our Senior Digital Marketing Specialist is responsible for leading successful Paid Search campaign management through media buying sophistication and operational excellence. This role will play a key role in continuing to build our search program with campaign strategy, development, execution, and optimization being among your main responsibilities.

Your Mission

  • Develop and execute comprehensive digital marketing strategies with a focus on Paid Search and Video.
  • Research and propose paid search campaigns, including designing and development of strategy, identification of proper landing pages, audiences, tracking and campaign analysis and insights to drive continuous improvement.
  • Track campaigns performance and optimize with respect to pacing, bid management, audience analysis, landing page and ad copy testing, keyword performance, etc.
  • Collaborate with cross-functional teams to ensure alignment with overall marketing objectives.
  • Work with the global campaigns team to develop testing roadmaps, including recommending best practices and conversion-oriented copy based on industry standards.
  • Ability to analyze data and performance metrics to make informed decisions and communicate performance and recommendations to key stakeholders.
  • Stay abreast of industry trends and emerging technologies to drive innovation in digital marketing efforts.

You Are

  • You are passionate about digital marketing, know the particularities of each platform, and how to communicate performance through storytelling.
  • You are a team player who can manage shifting priorities and multiple deadlines while adhering to the process.
  • Knowledge of production management platforms and digital marketing tools, i.e., Google Ads, Microsoft Ads, Adobe Search Cloud, Google Data studio, Adobe Analytics, etc.
  • Analytical and possess the ability to evaluate data and interpret results.
  • A detail-oriented approach and a desire to achieve objectives accurately.
  • Solid quantitative and research skills, and proven data interpretation capability
  • Ability to learn new systems and workflows.
  • Fluent in German and English (additional languages would be an advantage).

Your Experience Includes

  • Bachelor's degree in Marketing, Advertising, or a equivalent working experience.
  • 3-5 years of Paid Search experience, B2B Marketing experience a plus
  • In-depth knowledge of search and analytics platforms, tools, and technologies
  • Strong analytical skills and the ability to translate data into actionable insights.
  • Excellent project management and communication skills.
  • Familiarity with Adobe Suite (Analytics, Search Cloud, AEM, Measure/Bizible)

Where we Work

OneTrust embraces a hybrid working model. Our Working@ OneTrust initiative is our way of clarifying where we hire, how we work together, and where we’re located in that hybrid model.

The underlying “why” for Working@ is that we are intentional about the culture that we want to create together. That includes bringing teams together, in-person, throughout the year to collaborate, build connections, learn from each other, and celebrate our wins to Finish Stronger.

We are committed to a flexible approach informed by a set of guiding principles. You’ll see that reflected in our worker designations: “Office-flex” and “Location-flex”.

  • Office-flex: Like a traditional hybrid model, OneTrust “Office-flex” employees may be asked to work in an office periodically if they are within a commutable distance to a OneTrust office. This includes coming into the office for our Company Kickoff, Company All Hands, and other larger company events. Beyond that, we give our leaders and teams the flexibility to set additional guidelines based on the nature of your role.
  • Location-flex: Similar to other companies’ remote policies, for OneTrust “Location-flex" roles, you will primarily work from your home office location. However, you may be required to travel to our OneTrust offices or customer sites periodically based on the nature of your role.

Each role may have specific requirements, so we encourage you to verify the location of the role with your recruiter during your first interview.


As an employee at OneTrust, you will be part of the OneTeam. That means you’ll receive support physically, mentally, and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage, flexible PTO, equity stock options, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, company-paid privacy certification exam fees, and much more. Specific benefits differ by country. For more information, talk to your recruiter or visit


Check out the following to learn more about OneTrust and its people:

Your Data

You have the right to have your personal data updated or removed. You also have the right to have a copy of the information OneTrust holds about you. Further details about these rights are available on the website in our Privacy Overview. You can change your mind at any time and have your personal data removed from our database. In order to do this you must contact us and let us know you wish to be removed. The request should be made on the Data Subject Request Form.

Our Commitment to You

When you join OneTrust you are stepping onto a launching pad — the countdown has begun. The destination? A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer, your voice and expertise will help chart the direction of an entirely new industry — Trust. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely, unique career

OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by local laws.