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Director, Regional Marketing

Snyk

Snyk

Marketing & Communications
Boston, MA, USA
Posted on Tuesday, April 16, 2024

Every day, the world gets more digital thanks to tens of millions of developers building the future faster than ever. But with exponential growth comes exponential risk, as outnumbered security teams struggle to secure mountains of code. This is where Snyk (pronounced “sneak”) comes in. Snyk is a developer security platform that makes it easy for development teams to find, prioritize, and fix security vulnerabilities in code, dependencies, containers, and cloud infrastructure — and do it all right from the start. Snyk is on a mission to make the world a more secure place by empowering developers to develop fast and stay secure.

Joining Snyk means embracing our core values: One Team, Care Deeply, Customer Centric, and Forward Thinking. As a member of our team, you’ll have the opportunity to thrive in a dynamic environment where fostering collaboration, leading with empathy, driving business impact, and inspiring trust are at the heart of everything we do.

Location: Boston, Office Flex

Our Opportunity

We are looking for a visionary leader to join our team as Director, Regional Marketing.
In this role, you will spearhead the development, management, and acceleration of field and partner marketing efforts across the AMER region. Your leadership will be pivotal in crafting well-aligned market plans to drive business objectives such as heightened visibility, demand generation, product adoption, and partner GTM programs. Join us in leading a team of skilled marketers to deliver impactful and timely marketing strategies tailored to the AMER market landscape.


You’ll Spend Your Time:

  • Leading, developing, and managing a team of professionals focused on field and partner marketing.
  • Defining opportunities and initiatives based on a comprehensive understanding of regional markets, enterprise customer needs, and the partner ecosystem.
  • Establishing and executing marketing plans in collaboration with your team, while ensuring adequate resource allocation.

#LI-CH2

  • Driving market visibility, awareness, and demand generation through innovative strategies.
  • Developing and overseeing demand management and marketing programs to drive pipeline activities.
  • Collaborating closely with Corporate Marketing teams to align product launches and go-to-market plans with strategic objectives.
  • Managing stakeholders at field, regional, and corporate levels to garner support and ensure effective planning.
  • Upholding high quality and standards within the marketing function while providing coaching and career development to team members.


What You’ll Need:

  • 15+ years of enterprise software marketing experience with a focus on security and start-ups.
  • Proven track record of leading cross-functional teams with expertise in demand generation, field, and partner marketing.
  • Ability to thrive in a fast-paced environment, fostering an atmosphere where team members exceed expectations.
  • 5+ years of experience in building and leading diverse teams within a matrixed organization.
  • Client-facing experience with a successful track record of collaborating with partners to achieve mutual success.
  • Deep understanding of market intelligence, insights, and data-driven strategies.
  • Familiarity with partner ecosystem dynamics, best practices in partner marketing, and co-marketing strategies.
  • Strong organizational, planning, and budgeting skills.
  • Willingness to travel up to 25%.


We’d be Lucky if You:

  • Have experience at a global cybersecurity company.
  • Are hands-on, curious, and love to learn new things.

#LI-CH2

We care deeply about the warm, inclusive environment we’ve created and we value diversity – we welcome applications from those typically underrepresented in tech. If you like the sound of this role but are not totally sure whether you’re the right person, do apply anyway!

About Snyk

Snyk is committed to creating an inclusive and engaging environment where our employees can thrive as we rally behind our common mission to make the digital world a safer place. From Snyk employee resource groups, to global benefits that help our employees prioritize their health, wellness, financial security, and a work/life blend, we aim to support our employees along their entire journeys here at Snyk.

Benefits & Programs

Prioritize health, wellness, financial security, and life balance with programs tailored to your location and role.

  • Flexible working hours, work-from home allowances, in-office perks, and time off for learning and self development
  • Generous vacation and wellness time off, country-specific holidays, and 100% paid parental leave for all caregivers
  • Health benefits, employee assistance plans, and annual wellness allowance
  • Country-specific life insurance, disability benefits, and retirement/pension programs, plus mobile phone and education allowances